摘要
自90年代美国管理学家哈默和钱皮提出业务流程再造理论后，世界范围内掀起一场流程再造的革命，虽然理论界和企业界对其研究倾注了大量的人力和财力，但再造更多的还是停留在理论的研究上，还缺少有说服力的成功经验和模式，海尔在这方面实现了“由理论走向现实”的飞跃。同时，在中国即将加入WTO之际，如何提升我国大企业在国际市场中的竞争力，对于我国企业迎接WTO挑战和机遇具有重要意义。海尔1999年开始实施的市场链与业务流程再造模式在上述两个方面都有很好的说服力和代表性，本文是在笔者深入调查海尔管理创新系统的基础上，就海尔市场链与业务流程再造的经验进行的总结和实证研究。
BPR has been very Popular in the world since the introduction of BPR theory by American professors Hammer and Champy in 1990s. However, research in the field is still theoretical and lack of empirical research though professionals in education and business have put much energy. In this field Haier Corporation has realized the practice of the theory. Moreover, the empirical research on Haier also has much significance for Chinese companies to improve competitiveness and meet new challenges, as China will join WTO soon. Market chain and BPR model taken by Haier since 1999 shed much light on the above problems. In the article, I introduce and conclude the experience of Haier in market chain and BPR after my investigation in Haier on its managerial innovation systems.
出处
《南开管理评论》
CSSCI
2001年第1期42-49,共8页
Nankai Business Review
