摘要
顾客满意指数成为传统经济指标的一个重要补充。研究了构建顾客满意指数体系的原则和方法 ,提出了 5个层次的体系结构 。
Customer satisfaction index is coming to be a important supplement for traditional economic indicators. This paper performed a research on the principles and methods of founding Shanghai customer satisfaction index, and brought forward a framework including five levels, it also researched the methods to select objects and merger indices in detail.
出处
《系统工程理论方法应用》
2001年第3期248-252,共5页
Systems Engineering Theory·Methodology·Applications
基金
上海市重点学科资助
上海技术质量监督局项目"上海顾客满意指数及其测评体系研究"
关键词
顾客满意指数体系
上海
经济指标
customer satisfaction indices
framework of customer satisfaction indeics
Shanghai
