摘要
CG(Computer Graphics)作为商品,带有一定的世俗性或曰通俗性。通过商业传播,CG得以在世界各地快速地普及。但是,单纯地从大众传播学角度来看待CG作品,其审美意义未免有些片面。本文对CG的发展、CG的制作流程、色彩心理的接受程度和艺术品的商业生产及其发展前景等进行叙述,让读者对夹杂在商业和纯艺术之间的CG艺术有一个更明确的认识。
As a commodity,CG has certain secularism or popularity.CG was able to quickly spread around the world,which traveled through business.However,purely from the perspective of mass communication to analyze CG work,its aesthetic significance is one-sided.Through the description of the development of CG,the essence of its production process,color psychological acceptance,and commercial production of art and its developmental prospects etc.,the paper would let the reader have a clear understanding about CG between commodity and pure art.
关键词
CG
影视美术
创意
计算机技术
CG
screen fine arts
originality
computer science