摘要
通过文献综述、专家咨询等方法,确定城郊森林旅游服务质量评价指标体系;并运用于福州市国家森林公园实地调查。同时,采用模糊数学的综合评价方法对450个调查样本进行分析。结果显示:福州市城郊森林旅游服务质量水平处于"一般良好"的状态,福州市城郊森林旅游在其对游客的接待服务上、交通服务方面、游客游玩休憩服务这三者上存在缺陷。因此,提出提升服务质量、完善交通、增加特色项目、建立监测体系等若干具体建议。
On the basis of other methods to determine previous studies on integrated through the suburban forest tourism service literature review, expert advice and quality evaluation index system, and applied Fuzhou National Forest Park fieldwork, while using fuzzy comprehensive evaluation method on 450 results of a survey sample analysis show ： suburban forest quality tourism services in Fuzhou in the ＂general good＂ condition, Fuzhou suburban forest tourism in its reception services for tourists, trans- port services and leisure visitors to play these three services on the presence of defects. In response to these findings therefore proposed to enhance the quality of service, improve traffic, increase characteristics of the project, to establish a monitoring system, and a number of specific recommendations.
出处
《林业经济问题》
北大核心
2014年第5期453-458,共6页
Issues of Forestry Economics
基金
福建省教育厅科研计划资助项目(K81MLV04A)
关键词
城郊
森林旅游
服务质量
评价
模糊评价法
suburban forest tourism
service quality evaluation
fuzzy evaluation method
