摘要
目的研究智慧空间背景下的社交购物用户体验。方法指出社交购物用户体验的基础是人际关系,并分析现下社交购物活动的特征,总结出了社交购物中存在的两个主要问题:用户的主观信任具有不稳定性和用户心理预期与使用评价具有不平衡性。结论在此基础上,提出了以通过物联网技术构建智慧空间,解决现有社交购物中存在的问题,提高用户购买决策能力,从而构建起具有良好用户体验的智慧社交购物情景,为社交购物的发展提供方向参考。
Objective This article focuses on studying the user experience of social shopping in the smar t space contex t. M ethod By proposing the user experience of social shopping based on interpersonal relationship, and analyzing the characteristics of current social shopping activates, this article sums t wo main problems up in the social shopping： the user＇s trust is precarious and the user＇s psychological expectation and user evaluation are unbalanced. Conclusion Based on this, this article proposes to build up a smart space though the Internet of Things technology, in order to solve the problems existed in the social shopping. Thus, user experience can be improved and a better-user-experience social shopping context can be generated, and it will also provide a reference for the social shopping development.
出处
《设计》
2015年第5期113-114,共2页
Design
关键词
社交购物
用户体验
智慧空间
Social shopping
User experience
Smart space
