摘要
与既存的传统零售业态相比,便利店业态可以为消费者提供更多便利性、及时性的购物体验。20世纪90年代,便利店业态首次进入我国零售业市场。我国便利店市场存在地区差异,配送率低,PB商品开发不足等问题。应通过政策补贴,提高居民可支配收入,提高加盟率及门店数量,不断调整开发自有品牌。
Compared with the existing traditional retail ,convenience store can provide more convenience,timeliness for the consumers.In 1990s ,convenience store entered the retail market in china for the first time.This＇paper will mainly around the reasons of convenience store into China＇s retailmarket,present situation and existing problems.
出处
《北方经贸》
2015年第6期58-59,共2页
Northern Economy and Trade
