摘要
产品回收企业通过价格与选址的差异化竞争使经济收益最大化,将Hotelling模型应用于回收企业的市场竞争中,分别分析了企业同步进入市场时的两阶段博弈和进入市场不同步时的三阶段Stackelberg博弈过程,研究了资源限制和市场进入次序对企业定价、选址策略的影响,通过对比分析企业的博弈均衡结果,说明了回收能力对企业发挥市场竞争先动优势的重要性。
Recycling enterprises adopt diversified competition strategies on price and location to maximize economic profits.With Hotelling model applied to describe recycling competitions,we analyze the twostage game under the same order-of-market-entry,and the three-stage Stackelberg game when enterprises are in different entry sequence separately.We also consider the effect of resource limitation and entry sequence on pricing and location strategies.Comparing the equilibria of the players in different situations of resource and sequence,we demonstrate the significance of recycling capability to enterprises＇ firstmover advantage in competition.
出处
《系统管理学报》
CSSCI
北大核心
2015年第4期537-544,共8页
Journal of Systems & Management
基金
国家社科基金资助项目(14BJL045)
教育部人文社会科学青年基金资助项目(13YJC630105)
中央高校基本科研业务费专项资金资助项目(15CX04031B)
