摘要
媒介融合是当代传媒业的重要变革趋势。媒介融合进程中出版业发生深刻转型,主要体现为数字化、集团化和跨界扩张。媒介融合变革为闽台两地出版业深化合作提供了重要契机,闽台出版业应以数字出版转型、集团化和全球化等方面为重要突破口深化合作,以共赢谋发展。
The media convergence is an important change in the modem media industry. Media convergence process in the publishing industry mainly includes digitization, conglomeration and cross-border expansion. The media convergence trends provide an important opportunity to deepen cooperation between Fujian and Taiwan publishing industry. Both sides of Fujian and Taiwan publishing industry should cooperate tightly to make important breakthrough in digital publishing, cross-strait conglomeration and globalization.
出处
《闽南师范大学学报（哲学社会科学版）》
2015年第3期75-79,共5页
Journal of Minnan Normal University:Philosophy and Social Sciences
基金
福建省社会科学规划项目(2013C057)
闽南师范大学教改项目(JG201227)
关键词
媒介融合
闽台
出版业
传媒业
media convergence
Fujian and Taiwan
publishing industry
media industry
