摘要
高校共青团微信公众平台作为新阵地,给高校大学生思想政治教育工作带来了新的机遇和挑战。当前,共青团微信公众平台的引领作用主要包含思想引领、文化引领和服务引领三大内容。要积极应对共青团微信公众平台在发挥引领作用中存在的问题,应以精准定位引领目标、创新丰富引领内容、强化互动引领模式、注重提高引领实效、完善引领反馈机制等措施,进一步发挥引领作用。
As a new battle field, We Chat Official Account of Communist Youth League(shorted as WOA C.Y.L) in colleges has brought some fresh opportunities and challenges for educating university students. The leading role of WOA C.Y.L includes thought leading, culture leading and service leading. It is needed to positively cope with the existing problems while playing its leading role. To further play its leading role, some measures should be taken, such as setting the leading goal exactly, enriching the leading content, enhancing the leading efficiency and consummating the leading feedback system.
出处
《三明学院学报》
2015年第5期96-100,共5页
Journal of Sanming University
基金
福建省中青年教师教育科研项目(JBS14021)
关键词
高校
共青团
微信公众平台
思想政治教育
universities
Communist Youth League
We Chat Official Account
ideological and political education