摘要
体育产业开启了从市场经济角度认识体育、运作体育的先河,为我国体育发展注入新的现代性要素,成为体育转型发展的催化剂,促使我国体育在思想观念、组织体系、运作机制和体育形态等各个方面出现一系列重大转变。与此同时,体育产业也提出诸多极具挑战的问题,涉及到体育的人文精神、体育产业与事业的关系、体育治理、转型发展及人才培养等。既要充分认识体育产业的种种优势,因势利导,推动体育发展;又要积极应对挑战,认真处理体育产业带来的新问题。
Sport industries are market oriented and have set up a new perspective for China＇s sports development which was initially based on the state planned economy. Sport industries have brought significant progresses in various spheres of China ＇ s sport such as spOrt concepts, organizational system, operational mechanism, and practical sport forms. At the Some time, they have also raised various challenging issues in terms of sport humanistic values, relationships with public sectors, sport governance, transformation of sport developing;patterns and personnel training. It is necessary to fully understand the various advantages ＇of sports industries as well as the challenges they have brought with in order to promote sport in a proper way.
出处
《体育科学》
CSSCI
北大核心
2015年第11期13-18,共6页
China Sport Science
基金
国家社会科学基金重大项目(10&ZD053)
