摘要
本文在简述杏花村酒文化旅游开发现状及旅游资源基础上,通过SWOT分析,对当地的酒文化旅游资源开发的优势、劣势、机会、威胁进行分析,并有针对性的提出了旅游开发的相关对策,实现酒文化旅游与新型城镇化共同发展,为当地旅游开发提供了理论依据,有利于杏花村酒文化旅游的全面发展。
This article introduces the wine culture tourism of Xinghuacun village is based on development status and tourism resources, through the SWOT analysis, on the local wine culture tourism resource development strengths, weaknesses, opportunities,threats analysis, and targeted put forward the corresponding countermeasures of tourism development, the wine culture tourism and new urbanization develop together, provide the theoretical basis for the local tourism development, is conducive to the all-round development of apricot blossom village wine culture tourism.
出处
《国土与自然资源研究》
2015年第6期87-90,共4页
Territory & Natural Resources Study
关键词
山西杏花村
酒文化旅游开发
SWOT分析
Shanxi Xinghuacun
The development of wine culture tourism
SWOT analysis
