摘要
[目的/意义]分析首届高校图书馆阅读推广大赛优秀案例的特点与存在的不足,为各高校图书馆阅读推广工作提供最新的参考依据。[方法/过程]首届全国高校图书馆阅读推广案例大赛入围决赛的优秀作品不仅是典型的成功案例更代表着阅读推广未来的发展方向。利用网络调研法和文献调研法对这些作品进行剖析、梳理和总结,并讨论高校图书馆在阅读推广工作中的进展与缺憾。[结果/结论]高校图书馆阅读推广应联合多方资源,实现内容形式多样化、宣传渠道多元化,努力发展自主原创品牌活动,并建立相应评价体系,及时全方位地对活动效果进行检验,以不断提高阅读推广工作质量。
[ Purlmse/sigldflcance ] The factors of success and shortcomings of outstanding cases in the first contest of the academic library reading promotion were analyzed, which could provide the latest reference for the academic library reading promotion. [Method/process]The first national academic library reading promotion case competition for final in 2015 was held. The excellent entries represented that development of the academic library reading promotion, which were researched by the methods of network survey and literature survey. Meanwhile, the progress and disadvantages of reading promotion in university libraries were discussed. [ Result/conclusion] The reading promotion of academic library should combine many resources and ensure diversification of content and publicity channels. Try to develop independent original brand and establish evaluation sys- tem. The result of reading promotion should be tested comprehensively in time in order to improve library work quality.
出处
《图书情报工作》
CSSCI
北大核心
2016年第2期82-86,共5页
Library and Information Service
基金
国家社会科学基金西部项目"智慧图书馆理论与系统实践研究"(项目编号:13XTQ009)研究成果之一
关键词
阅读推广
高校图书馆
案例比较
评价机制
reading promotion academic library case comparison evaluation mechanism
