摘要
随着南京都市圈经济一体化进程的推进,开展区域旅游合作已成为必然趋势。在分析南京都市圈旅游业概况和滁州市旅游优势的基础上,提出了成立专门机构,建立长期协调制度;整合旅游资源,开发多条旅游线路;推出整体形象口号,进行联合促销;打造系列旅游品牌,全方位发展旅游业等对策,希望可以进一步加快融入南京都市圈旅游一体化的步伐。
With the Nanjing metropolitan area economic integration,regional tourism cooperation has become an inevitable trend. In the analysis based on Nanjing metropolitan tourism survey and Chuzhou City's tourism,the article puts forward some countermeasures to develop Chuzhou City's tourism,which are to set up specialized agencies and establish long- term coordination system,to integrate tourism resources and develop a number of tourist routes,to launch the overall image of the slogan for joint promotions,and to create a series of tourism brand. Thus it is hoped that the pace of integration of Nanjing metropolitan tourism will be further accelerated.
出处
《滁州学院学报》
2016年第3期68-70,74,共4页
Journal of Chuzhou University
基金
中共滁州市委宣传部资助立项课题(A2015016)
关键词
南京都市圈
滁州市
旅游合作
Nanjing Metropolitan Area
Chuzhou City
tourism cooperation