摘要
在"互联网+"时代背景下,高校党建工作需要与时俱进。微信作为学生生活中不可或缺的一部分,是一种强有力的媒介工具,利用微信这个新媒体平台创新大学生党员教育管理服务途径是新形势下的巨大机遇和挑战。文章通过对高校党建微信平台进行SWOT分析,在更客观准确地认识党建微信平台基础上,从团队建设、模块设置、制度规范和载体合力四个方面对"知行青春"微信平台党建应用实例解析,结合SWOT方法和实例分析,探索出一种利用微信平台促进高校党建教育管理服务常态化模式。
In the era of ＂Internet＋＂, Party Construction of institutions need to be kept pace with times. As an indispensable part of student life, WeChat becomes a powerful media to innovate the pattern of undergraduate party member management and services, which is a huge opportunity and challenge in new situation.The article firstly analyzed WeChat platform in Party Construction of institutions with SWOT, then analyzed the ＂knowledge and practice in youth＂WeChat in four aspects： team construction, module set, institutional criteria and media uni- ty. Combined with SWOT method and instance analysis, we find out a kind of normalized pattern which could promote college party construction and education management service level using webchat platform.
出处
《高教学刊》
2016年第13期228-230,共3页
Journal of Higher Education
关键词
微信
SWOT分析
党建
常态化
WeChat
SWOT analysis
Party Construction
normalization
