摘要
在消费者低碳偏好外部动力下,引入零售商的利他偏好,分别建立了完全自利下、零售商利他偏好下基于批发价格契约的低碳供应链决策模型,探讨了零售商利他偏好对低碳供应链相关决策及其协调性的影响。通过建立模型和数值分析发现:利他型零售商只有当其利他偏好较小时,才愿意与自利型制造商合作;零售商的利他偏好能在一定程度上鼓励制造商投资减排,因而制造商更倾向于与利他偏好型零售商合作;但零售商的利他偏好行为不能实现低碳供应链的协调,也不能减缓低碳供应链的"双边际效应"。
In the external power of consumers＇ low carbon preference, we introduced the altruism behavior of retailers into the model of low carbon supply chains, and established completely selfish preference and retailers＇ altruism models based on the wholesale price contract, in order to investigate the influence of the retailers＇ altruism preferences on the optimal decisions and the coordination of low carbon supply chains. Some important conclusions were found through the establishment of model and numerical analysis： only when the altruistic preferences of altruistic retailers is small enough, they are willing to cooperate with the self-interested manufacturers; retailers altruistic preferences can encourage manufacturers to invest money in emission reduction in a certain extent, so manufacturers also tend to cooperation with the altruistic retailers. However, the retailers＇ altruism preferences cannot realize the coordination of low carbon supply chains, cannot alleviate the ＂double marginal effect＂ of supply chains either.
出处
《生态经济》
CSSCI
北大核心
2016年第10期87-92,共6页
Ecological Economy
基金
国家自然科学基金项目"知识密集型服务外包中的知识共享激励与知识资产争端协调机制研究"(71301182)
国家社会科学基金项目"我国重点区域大气污染协同治理模型研究"(14BGL100)
重庆市教委科技研究项目"公平偏好下基于批发价格契约的供应链协调"(KJ1400909)
重庆市科委决策咨询与管理创新计划项目"重庆市汽车产业可持续发展动力机制与对策研究"(cstc2014jccx B60001)
重庆理工大学研究生创新基金"利他偏好下基于批发价格契约的低碳供应链协调机制研究"(YCX2015241)
关键词
低碳偏好
零售商利他
低碳供应链
碳减排
low-carbon preference
retailers＇ altruism
low-carbon supply chain
carbon reduction
