摘要
大数据时代,媒体融合、数字媒体是新时期期刊发展的大趋势,高校学报应适应大环境,在保证内容优势的前提下,通过积极转型,优化其发展环境,实现跨越式发展。本文介绍了我国数字化发展的现状,分析了媒体融合时代,高校学报面临的变化:传播手段、编辑方式、阅读习惯等;并在此基础上提出在媒体融合背景下高校学报编辑提升编辑力的对策:提升专业化;加强主动性;追求创新性。
College journals can realize frogleaping progress through active transformation and optimized development to be adaptable to the media integration and digitalization in the age of big data. This paper focuses on the analysis of the current status of domestic digital advance and the changes of communications technology, editing techniques and reading habits, thus considering the steps of specialization, initiative and innovation to upgrade the editing capacity of university journals in the context of media integration.
出处
《宁波大学学报(教育科学版)》
2016年第6期53-56,共4页
Journal of Ningbo University(Educational Science Edition)
关键词
媒体融合
高校学报
编辑力
转型
media integration
college journals
editing efficacy
transformation