摘要
当前学术界对于侨乡的关注涉及经济、社会、文化等方方面面,其中青年一代华侨华人的情感归属与认同问题引起了学者的广泛关注。开展侨乡旅游、涵养侨乡侨务资源是宣传侨乡的必要手段,有利于华侨华人进一步提高对侨乡的认识。泉州是我国著名侨乡,在发展旅游过程中务必要打好"侨"牌,从定位形象与开发针对性产品来涵养文化资源,同时从合理利用侨捐资源、培育侨源、共同维护侨务公共外交入手,通过政府主导、民间支持,多路径积极参与侨务公共外交,讲好"泉州故事"、扩大客源市场,发挥高校人才的正能量引导作用等方面促进侨务资源的发展。
Quanzhou ,one of the major hometown of overseas Chinese, should play the ＂overseas Chi- nese＂cards well in the development of tourism, and pay attention to conservation and development of overseas Chinese affairs resources. Carding Hometown Tourism Situation and Quanzhou Tourism re- source categor, come up with conclusion that the conservation and development should be carried out in Quanzhou＇s cultural resources, overseas donations, overseas sources, overseas Chinese public diplo- macy, tourism image oritation, targeted product development during the tourism development of Quanzhou of hometown of oversea Chinese. Specifically it can takes the following means to promote the development of overseas Chinese affairs such as government leading and civil supporting, expanding tourism market, improving quality, actively participate in multi-path Overseas Chinese public diploma- cy and express the positive energy guide of university students.
出处
《泉州师范学院学报》
2017年第1期55-60,74,共7页
Journal of Quanzhou Normal University
基金
华侨大学研究生科研创新能力培育计划资助项目
关键词
侨乡
侨务资源
侨乡旅游
泉州
hometown of overseas Chinese, overseas Chinese affairs resourse, hometown tourism, Quanzhou
