摘要
At present, the reform of colleges and universities in our country is in full swing. In the course of teaching design of art in colleges and universities, it is necessary to change the teaching mode in time to adapt to the new teaching development environment. In the era of digital development, we need to give full attention to the optimization of art design teaching in colleges and universities, and run new teaching techniques. This paper mainly analyzes the advantages and importance of the digital art design in colleges and universities, and then discusses the application of digital technology in the art design teaching and the concrete teaching optimiTatiun strategy in detail. Hoping to through this theoretical research, contribute to the improvement of the quality of art design teaching.