摘要
制造服务化价值通过直接或间接关系组成的价值网络实现共创与传递。以价值网络为视角,结合制造服务化决策三维度(服务化需求、模块化和服务化价值度量),通过对继往开来工控公司的探索性案例研究,分析其如何通过模块化的总集成服务化业务,实现与价值网络各成员的价值共创。最终得到从价值网络形成到价值共创,再到价值实现的制造服务化价值共创综合分析框架,为尚处于服务化初期的制造商提供转型借鉴。此外,将价值网络视角应用于服务化研究领域,分析焦点企业及其利益相关者如何利用价值网络实现价值共创,从而推进制造服务化,打开了制造服务化价值共创过程的黑箱。
The value realized from servitization is co-created and delivered through a value network consisting of direct and indirect relationships among network members. Taking the value network perspective combined with three servitization deci- sion-making dimensions （the dimensions of service demand, modularization and value measurement）, this paper conducts an exploratory case study on an industrial controlling enterprise to investigate its value co-creation mechanism with its value network members through providing modularized integrated services. We conclude with proposing the analytical framework for value co-creation in servitization, offering managerial implications to manufacturers just starting servitization attempts Furthermore, this paper explores the black box of value co-creation process in servitization through applying the value network perspective to the research field of servitization; In detail, we analyze how a focus firm utilizes its value network to co-create value with its stakeholders in an attempt to promote servitization.
出处
《科学学与科学技术管理》
CSSCI
CSCD
北大核心
2017年第5期85-100,共16页
Science of Science and Management of S.& T.
基金
浙江省哲学社会科学规划课题(17NDJC215YB
15JDZS01YB)
浙江省自然科学基金一般项目(Y17G020011)
教育部人文社会科学重点研究基地浙江工商大学现代商贸研究中心重点课题(15SMGK06D)
