摘要
促进东北地区冰雪旅游产业的整体化发展和形成合力,是东北地区冰雪旅游资源开发的必然趋势。在分析东北地区冰雪旅游资源现状的基础上论述了整合开发的必要性,并从建立东北地区冰雪旅游经济联合体,完善东北地区冰雪旅游产品体系,树立东北地区冰雪旅游整体文化形象等多方面阐述了东北地区冰雪旅游资源整合开发的策略,以期实现东北地区冰雪旅游资源的优化配置,提高东北地区冰雪旅游产业的竞争力。
The inexorable trend of developing the icw-snow tourism resources in Northeast China is topromote its industrial overall development and integration.Based on the status analysis of ice-snowtourism resources in Northeast China,the paper discusses the necessity of its integrated development.Itsuggests some strategies for the integrated development of ice-snow tourism resources in Northeast Chi原na as follows：to establish the economic combination of ice-snow tourism in Northeast China,to perfectthe ralated product system,to set up its overall cultural image.The purpose is to optimize the allocationof ice-snow tourism resources in Northeast China and improve the related industrial competitiveness
出处
《冰雪运动》
2017年第2期75-77,共3页
China Winter Sports
基金
黑龙江省哲学社会科学研究规划项目(16TYD06)
关键词
东北地区
冰雪旅游资源
整合开发
Northeast China
ice-snow tourism resources
integrated development
