摘要
博物馆概况英译实质是进行跨文化信息传播的外宣翻译,在此过程中应重视受众的认可,并遵循三个基本原则:传播系统动态平衡原则、传播受众需求与满足导向原则和传播媒介符合适应原则。在从传播学视角考察了20则中国博物馆官网单位概况英译文和20则英语国家博物馆官网单位概况之后,发现翻译内容选择不当、修辞使用不当和网络呈现形式不当是导致译文质量不高的三个主要问题。译者应采用改译、编译和增译等翻译策略来应对以上问题。
The English translation of a brief introduction to Chinese museums, a part of internation- al publicity translation for cross-cultural information communication, should pay attention to the recogni- tion of target audience and follow the three fundamental principles as follows： The principle of dynamic balance in communication system,target audience-oriented principle and the coordination principle be- tween communication information and media. After inspecting from the perspective of communication studies, the English introduction to the official site of 20 Chinese museums and of 20 museums.of Eng- lish-speaking countries respectively,three main problems in English translations are exposed： inappro- priate content, inappropriate rhetoric and inappropriate online presentation. Therefore,some alternative translation strategies, such as adaption, compiling and amplification, should be adopted by translators to solve the above problems.
作者
周楠
张晓
ZHOU Nan ZHANG Xiao(School of Foreign Langnages,Chongqing Normal University,Shapingba Chongqing 401331 ,China School of Foreign Language, Chongqing University of Arts and Science, Yongchuan Chongq/ng 402160, China)
出处
《乐山师范学院学报》
2017年第6期36-43,共8页
Journal of Leshan Normal University
基金
重庆师范大学外国语学院项目"传播学视阈下旅游文宣的英译研究"(2015wy006)
重庆文理学院项目"传播学视阈下的人文旅游景观翻译研究"(Y2015WG51)
关键词
传播学
博物馆网站
概况
翻译
Communication Studies
Museum Website
Brief Introduction
Translation
