摘要
高校思想政治教育活动是一种"说服性传播论"。本文以"《弟子规》与当代大学生德育"的问卷调查为例,尝试借此理论对提高高校思想政治教育效果进行初步探讨。并在一定意义上验证了"说服性传播论"应用于高校思政教育的可行性和实效性,同时揭示了《弟子规》及国学融入高校思政教育的必要性和重要性。
The Persuasive Communication Theory （PCT） can be applied to the issue of the ideological and political education at colleges and universities. By taking the case study of the questionnaire ＂Disciple Regulation and Contemporary College Students＂ Moral Education,＂ the paper attempts to apply the Persuasive Communication Theory to make its first exploration into the effect of ideological and political education at colleges and universities. This proves the feasibility and effectiveness of applying ＂the Persuasive Communication Theory＂ to the issue of the ideological and political education at colleges and universities and reveals the necessity and importance of integrating the traditional Chinese cultural education in Disciple Regu- lation into the ideological and political education at colleges and universities.
出处
《集宁师范学院学报》
2017年第5期43-47,59,共6页
Journal of Jining Normal University
基金
安徽省思想政治工作研究会2016年重点调研课题之"思想政治工作创新发展研究"的阶段性成果
文件编号:皖宣通字[2016]28号
皖教工委函[2016]140号
关键词
说服性传播论
弟子规
高校思想政治教育
效果
persuasive communication theory
Disciple Regulation
ideological and political education
effect
