摘要
针对当前中国农村电子商务发展地区间不平衡的现状,以农村电子商务发展与地方经济水平为研究对象,采用典型相关分析方法进行实证研究。研究表明,第二三产业的发展程度影响农村地区电子商务的发展水平,而地区GDP与电子商务发展的相关性并不显著;地方经济活力影响农村电子商务发展,第二产业从业人员、规模以上工业企业单位数、年末金融机构各项贷款余额等指标促进作用明显;农村地区居民富裕程度影响网络购物规模,网购指数与人均居民储蓄存款余额高度相关。建议把握农村电子商务发展的着力点,加快"农产品上行"的步伐。
In view of the current imbalance in the development of rural e-commerce in China,this paper takes the development of rural e-commerce and the level of local economy as the research object,and uses the canonical correlation analysis method to do empirical research.The research shows that the development level of the second industry and the third industry affect the development level of e-commerce in rural areas,while the correlation between regional GDP and e-commerce is not significant;local economic vitality affects the development of rural e-commerce,and the second industry employees,the number of large industrial enterprises and the loan balance of the financial institutions at the end of the year have obvious promoting effect;the degree of affluence of rural residents affects the scale of online shopping,and the online shopping index is highly correlated with the balance of per capita savings deposits.This study proposes to grasp the focus of rural e-commerce development,and accelerate the pace of "agricultural products upward".
出处
《当代经济管理》
CSSCI
北大核心
2018年第2期41-47,共7页
Contemporary Economic Management
基金
河南省软科学计划项目<河南省电子商务服务业发展模式与对策研究>(122400440049)
河南省高等学校重点科研项目<农村电子商务产业集群形成机理研究>(17B630003)
河南省高校新型智库专项研究项目<农村电子商务产业集群形成机理与发展对策研究>
关键词
农村电子商务
县域电子商务
地方经济水平
典型相关分析
rural electronic commerce
county e-commerce
local economic level
canonical correlation analysis
