摘要
以雅各布森的语言学诗学理论为理论框架,对能源类新浪官方微博话语进行功能分析。随机选取2016年8月至12月间包括石油和石化在内的能源类官微各100条为研究语料,以包括水务、交通和天气在内的其他生活类官微各100条为对照语料,采用文本分析法对这些官微语料作了功能标注,运用独立样本T检验考察能源类和其他生活类官微话语的语言诗学功能差异。结果显示,指涉功能、诗学功能、呼吁功能、表情功能、寒暄功能和元语言功能在能源官微话语中均有体现,但与其他生活类官微话语比较,能源官微话语对指涉、诗学和呼吁功能的应用显著不足,对表情、寒暄和元语言功能的应用也较少,这是能源和其他生活类官微话语的共性。结论对微博话语功能特征的发现可以为新媒体环境下能源官微的撰写提供参考:(1)强化指涉功能,增加信息披露翔实度;(2)注重诗学功能,提升语言表达生动性;(3)强化呼吁功能,增强官微发布感召力。
Based on Jakobsen's linguistic poetics theory, this paper makes a functional analysis of the energy-related Sina official microblogs. 100 posts from August to December 2016 released by the energy-related official microblogs, including petroleum and petrochemical, are randomly chosen as the sample, while 100 posts on water supply, transportation and weather respectively are included as the experimental control. All the micrologs are examined by text analysis, and the independent-sample T-test is conducted to explore the functional difference between the micrologs on energy and others close to people's lives. The result shows that the referential, poetic, conative, emotive, phatic and metalinguistic functions can be witnessed in the energy-related micrologs, but compared with other micrologs close to people's lives, the referential, poetic and conative functions are used significantly less in the energy-related micrologs, while the emotive, phatic and metalinguistic functions are also seldom used, which is common to both the micrologs on energy and others close to people's lives. The conclusions on the functional characteristics of microlog discourse can be made reference to the energy-related microlog writing under new media environment. The referential, poetic and conative functions should be strengthened to provide sufficient disclosure, increase the language vitality and enhance the emotional appeal.
出处
《天津外国语大学学报》
2018年第3期78-86,160-161,共9页
Journal of Tianjin Foreign Studies University
基金
中国人民大学重大科研基金项目“语块认知与译员焦虑的实证研究”(15XNL026)
山西师范大学语言认知协同创新项目“语言认知研究”(18PY002)
关键词
能源官微话语
语言学诗学
话语分析
energy-related official microblog discourse
linguistic poetics
discourse analysis