摘要
"The beverage industry is very deep; there's a lot that's not apparent on the surface," Mr. Yan warns me, his gaze owlish across a frothy display of "milk cap" drinks on the counter. "It's deep, and there's a lot that I can't talk about. I'm just letting you know as a courtesy"
The New York Times may have just discovered it last year[and the year before]-but in China,"bubble milk tea"is a billion-dollar industry with fierce competition over recipes,trademarks,and ever-evolving gimmicks.From scalpers to background actors to experiments with cheese,TWOC looks at what makes a beverage go