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大学生颜色情调特点研究

The Symbolic Emotional Implication of Colors to College Students
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摘要 采用自编问卷,对201名在校大学生的红、橙、黄、绿、蓝、紫、黑、白、灰九种颜色情调的特点进行了调查研究。结果表明:现代大学生的颜色情调是:红色——兴奋,橙色——舒适,黄色——兴奋,绿色——兴奋,蓝色——沉静,紫色——沉静、舒适、沉闷,黑色——恐惧,白色——沉静,灰色——沉闷;男女大学生的颜色情调具有共同特点;文理科大学生的颜色情调具有共同特点;美术专业和非美术专业大学生颜色情调的差异很小,只在橙色这一种颜色上有显著性差异。 A self-designed questionnaire was used to investigate the characteristics of symbolic emotional implication of 9 colors( e.g. red,orange,yellow,green,blue,purple,black,white,and ash) among 201 college students. The results showed that:( 1) the symbolic emotional implication of colors to modern college students is as follows: red—excitement; orange—comfort; yellow—excitement; green—excitement; blue—calm; purple—calm, comfort,depression;black—fear; white—calm; grey—depression.( 2) There are common characteristics of the symbolic emotional implication of colors between male and female college students.( 3) There are common characteristics of the symbolic emotional implication of colors to college students majoring in both sciences and liberal arts.( 4) The symbolic emotional implication of orange color to students in fine arts is significantly different from college students in other majors.
作者 李明湜 LI Mingshi(School of Humanities and Social Sciences, Shanxi Medical University,Taiyuan 030001, China)
出处 《山西高等学校社会科学学报》 2018年第5期37-41,46,共6页 Social Sciences Journal of Universities in Shanxi
关键词 大学生 颜色情调 颜色偏好 college students symbolic emotional implication of colors color preference
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