摘要
色彩是产品设计中重要的视觉传达要素,反映了人们心理审美视觉感受,赋予产品情感,增添产品的艺术魅力。本文通过对色彩的心理情感联想的阐述,根据不同年龄阶段的消费群体对色彩的不同喜好感受,结合实例论述了色彩在产品设计中的应用,最后通过色彩的创新运用,展望色彩在未来产品设计中的发展。
Color functions as an essential element of visual transmission in products design,it reflects the feelings of psychological aesthetic,makes product alive,attributes artistic charm.Through the article of the analysis to the feelings which related to color,the distinction of the needs to the circles of different consumers which also integrate the examples to imply the importance of color in actual use of products design.According to the creation of color,which will play an important role in products design as our great expectation.
关键词
产品设计
色彩
情感
创新
products design, color, emotion, innovation
