摘要
颠覆性创新理论越来越受到学界和商界关注,基于价值网络视角,按照价值来源、价值主张、价值创造、价值传递、价值实现的逻辑,构建颠覆性创新分析框架以深入分析颠覆性创新。在进一步拓展颠覆性创新理论基础上,以物流业实施颠覆式创新驱动发展的安得智联科技股份有限公司为例探索物流业颠覆性创新。研究结果表明:价值网络视角下的企业颠覆性创新,由颠覆性技术驱动、以客户价值主张为中心,价值由价值网络主体共创并在各主体间呈网状交织传递,最终实现企业颠覆式发展。安得智联的颠覆性创新促进公司成功转型升级,为其他后发物流企业实现变轨超车提供了新的发展思路。
Disruptive innovation is becoming a rising concern by academic and business circles. From the perspective of value network, a framework is constructed to closely examine disruptive innovation through value source, value proposition, value creation, value transfer and value realization. Based on the theory of disruptive innovation, the case of Annto Co., Ltd. is taken as an example of disruptive innovation-driven enterprises in the logistics industry. The research results indicate that such an enterprise from the perspective of value network is driven by disruptive technology, which focuses on the customer value proposition, creates value from the interwoven value network, and eventually achieves disruptive development. Annto's disruptive innovation promotes its successful transformation and upgrading, and provides new ideas and experiences to other enterprises for track-changing and overtaking.
作者
汪传雷
胡春辉
吴娟华
WANG Chuanlei;HU Chunhui;WU Juanhua(Department of Logistics,School of Business,Anhui University,Hefei 230601,China;Logistics and Supply Chain Research Center,Anhui University,Hefei 230601,China)
出处
《河南工业大学学报（社会科学版）》
2019年第2期56-65,共10页
Journal of Henan University of Technology:Social Science Edition
基金
2018年安徽省哲学社会科学规划项目(AHSKF2018D58)
关键词
价值网络
颠覆性创新
物流业
安得智联
value network
disruptive innovation
logistics industry
Annto
