3OsterwalderA,PigneurY,TucciC.LClarifying Busi-ness Models: Origines, Present and Future of The Concept [J].Communication of the Information Systems,2005,15 (5) : 17-18.
6ViewFiling Data-CTRIP COM INTERNATIONAL LTD(Filer) CIK: 0001269238:Financial Statement [EB/OL] (2014-01 -15) [2014 -04-24].http://www.sec.gov/cgi -bin/viewer.ac-tion =view&cik =1269238&accession.number =0001104659 -14-023913&xbrl.type=v#.
7魏炜,朱武祥.发现商业模式[M].北京:机械工业出版社,2013:61.
8李春伟,帅百华.中国电子企业发展报告(2013) [M].北京:中国发展出版社,2013:4.
9Pathak B, Garfinkel R, Gopal, R D. Empirical analysis of the impact of recommender systems on sales [J]. Journal of Management Information Systems, 2010, 27 (2) : 159-188.
10Mudambi S M, Schuff D. What makes a helpful onlinereview? A study of customer reviews on Amazon[J]. corn, MIS Quarterly, 2010, 34(1):185-200.