摘要
随着大量新媒体形式的出现,传统媒体开始转型,媒体整合与共生的趋势也在不断发展,这对整个传媒业的发展产生了一定的影响。论文论述了融媒体环境下视频自媒体的特点,研究了融媒体环境下视频自媒体的发展措施。
With the emergence of a large number of new media forms, traditional media began to transform, the trend of media integration and symbiosis is also developing, which has a certain impact on the development of the whole media industry. This paper discusses the characteristics of video we media in the media environment, and studies the development measures of video we media in the media convergence environment.
作者
余美英
YU Mei-ying(Beijing Youth Daily, Beijing 100026,China)
出处
《中小企业管理与科技》
2019年第16期32-33,共2页
Management & Technology of SME
关键词
自媒体
媒体环境
传播路径
we media
media environment
communication path
