摘要
我国基础设施建设的持续发展和国内市场现有的巨大存量市场,而在当前信息化速度飞快的大数据互联网时代,电气制造业所一直秉持的传统的营销手段也面临着创新和挑战。如何创造出适合于互联网时代的营销商务模式是传统的电气制造业亟待解答的命题。
the continuous development of China's infrastructure construction and the existing huge stock market in the domestic market.In the age of big data Internet with rapid information speed,the traditional marketing methods that the electrical manufacturing industry has been upholding are also facing innovation and challenges.How to create a marketing business model suitable for the Internet era is an urgent proposition for the traditional electrical manufacturing industry.
出处
《数码设计》
2017年第15期33-33,共1页
Peak Data Science
关键词
电气
互联网
整合营销
electric
Internet
Integrated marketing