摘要
运用条件价值评估法(CVM),基于黄渤海区——山东庙岛群岛、东海区——浙江舟山群岛和南海区——海南三亚及其岛屿的6 426份问卷调查数据,研究了我国公众对保护海洋旅游资源非使用价值支付意愿的偏好。结果表明:①公众保护庙岛群岛海洋地质遗迹、舟山群岛海洋文化、三亚及其岛屿珊瑚礁旅游资源非使用价值的平均支付意愿分别为251元/人、359元/人、266元/人,消除样本组之间受访者的性别、年龄、学历、收入等人口社会特征差异,调整后的两个平均支付意愿分别为245元/人和271元/人、360元/人和353元/人、258元/人和257元/人。②公众保护庙岛群岛海滩、舟山群岛海滩、三亚及其岛屿海滩旅游资源非使用价值的平均支付意愿分别为201元/人、298元/人、250元/人,消除样本组之间受访者的性别、年龄、学历、收入等人口社会特征差异,调整后的两个平均支付意愿分别为205元/人和219元/人、299元/人和279元/人、257元/人和241元/人。③公众保护海洋相对稀缺型旅游资源(海洋地质遗迹、海洋文化、珊瑚礁)非使用价值比保护海洋相对充裕型旅游资源(海滩)非使用价值的平均支付意愿高。④公众保护海洋人文旅游资源(海洋文化)非使用价值比保护海洋自然旅游资源(海滩、海洋地质遗迹、珊瑚礁)非使用价值的平均支付意愿高。本文揭示了我国公众保护海洋旅游资源非使用价值的偏好,为海洋旅游资源非使用价值在我国的存在提供了实验证据,同时为在我国海洋旅游资源保护或恢复工程成本—收益分析中考虑非使用价值起到了推进作用。
Based on 6 426 survey questionnaires of residents and visitors,using contingent valuaton method in three case-study sites of Miaodao Archipelago of Shandong Province(the Yellow Sea and the Bohai Sea Areas),Zhoushan Archipelago of Zhejiang Province(the East China Sea Area),and Sanya and its islands of Hainan Province(the South China Sea Area),this paper studied the preferences in the public’s willingness to pay(PWTP)for conserving the non-use values(NUVs)of marine tourism resources(MTRs)in archipelago tourism destinations(ATDs).The results are as follows:①The mean PWTP for conserving NUVs of maritime geological heritages in Miaodao,maritime cultures in Zhoushan,and coral reefs in Sanya and its islands were 251 RMB,359 RMB and 266 RMB per people respectively.Eliminating differences in socio-demographic characteristics(such as gender,age,education and income)of respondents between sample groups,two adjusted mean PWTPs were 245 RMB and 271 RMB,360 RMB and 353 RMB,and 258 RMB and 257 RMB per person separately.②The average PWTP for conserving NUVs of beaches in Miaodao,Zhoushan,and Sanya and its islands were 201 RMB,298 RMB and 250 RMB per people respectively.Eliminating differences in socio-demographic characteristics of respondents between sample groups,two adjusted average PWTPs were 205 RMB and 219 RMB,299 RMB and 279 RMB,and 257 RMB and 241 RMB per person separately.③The mean PWTP is higher for the NUVs of the relatively scarce MTRs(e.g.maritime geological heritages,maritime cultures or coral reefs)than the relatively abundant MTRs(e.g.beaches)in ATDs.④The average PWTP is larger for the NUVs of maritime humanity tourism recourses(e.g.maritime cultures)comparing with natural MTRs(e.g.beaches,maritime geological heritages or coral reefs)in ATDs.Our results provide important insights into the public’s preferences for conserving the NUVs of MTRs.Meanwhile they provide empirical evidence on the existence of the NUVs of MTRs in China’s context.And this shed a light to the consideration of the NUVs of MTRs in the cost-benefit analysis of their conservation and restoration projects in China.
作者
肖建红
高雪
胡金焱
丁晓婷
赵玉宗
赵梓渝
XIAO Jian-hong;GAO Xue;HU Jin-yan;DING Xiao-ting;ZHAO Yu-zong;ZHAO Zi-yu(School of Tourism and Geography Science,Qingdao University,Qingdao Shandong 266071,China;Business College,Qingdao University,Qingdao Shandong 266071,China;Research Center for Marine Management Strategy,Qingdao University,Qingdao Shandong 266071,China)
出处
《中国人口·资源与环境》
CSSCI
CSCD
北大核心
2019年第8期168-176,共9页
China Population,Resources and Environment
基金
国家社会科学基金项目“基于条件价值评估法的群岛旅游资源非使用价值评估嵌入效应问题研究”(批准号:17BGL247)
国家自然科学基金项目“海岛型旅游目的地生态补偿标准研究”(批准号:41301622)
关键词
海洋旅游资源
非使用价值
群岛旅游地
支付意愿
偏好
marine tourism resource
non-use value
archipelago tourism destination
willingness to pay
preference
