摘要
以新疆324个A级景区为研究对象,结合核密度、均值比率、吸引力模型等方法,利用蚂蜂窝、携程两家OTA在线旅行社官网平台发布的游记数量综合统计结果,对新疆A级景区空间分布进行了定量分析,并运用相关性分析原理分析游记数量与景区级别的相关性;探讨了新疆A级景区网络关注度和景区的吸引力关系。结果表明:新疆A级景区的网络关注度呈现明显的南北差异,新疆北部的网络关注度高于南疆大部分地区。形成以巴州、伊犁、阿勒泰和乌鲁木齐为中心的四个高密度区域;游记数量与景区级别属于低度正相关。结合均值比率和吸引力模型得到网络关注度与各地区的A级景区数量和吸引力没有直接的联系。
With 324 A-level scenic spots in Xinjiang as the research object, combined with methods such as nuclear density, mean ratio and attraction model, the spatial distribution characteristics of A-level scenic spots in Xinjiang were quantitatively analyzed by using the comprehensive statistical results of travel volume published by Mafengwo and ctrip on the official website of two OTA online travel agencies. And correlation analysis is used toanalysethe number of travel and the correlation of the site level;the relationship between Xinjiang A-level scenic spot network attention and scenic spot attraction is explored. The results showed that: there was A significant difference between the north and the south in the network attention of grade A scenic spots in Xinjiang. The network attention in northern Xinjiang was higher than that in most areas in southern Xinjiang, and four high-density areas were formed with Bazhu, Yili, Altay and Urumqi as the core. The number of travel notes is positively correlated with the scenic spot level. With the decrease of scenic spot level, the number of travel notes shows an obvious decline trend. With the average ratio and the attraction model, there is no direct correlation between the Internet attention as well as the number of A level and attractiveness of the local area.
作者
艾力非也·艾尼娃尔
焦黎
Ailifeiye·ainiwaer;Jiao Li(College of Geographic Sciences and Tourism,Xinjiang Normal University,Urumqi,Xinjiang,830000,China)
出处
《绿色科技》
2019年第17期257-261,共5页
Journal of Green Science and Technology
关键词
A级景区
网络关注度
空间格局
OTA在线旅行社
A-level scenic spot
network attention
spatial pattern
OTA online travel agencies
