摘要
消费主义作为一种隐蔽的、感性化的意识形态,在向中国的蔓延和演化中对主流意识形态与民族精神产生了较大冲击。大学生作为社会消费群体的重要组成部分,正处在人生的探索阶段,各种价值观念还没有完全形成,很难抵制消费主义思潮的侵蚀。消费主义对大学生政治价值观产生消极影响:消弭了大学生的政治认同,导致了大学生政治参与意识淡漠,致使大学生政治价值取向偏离集体本位,倾向个人本位。鉴于此,高校要积极重视社会主义意识形态的引领作用,扩大政治价值观教育的影响力;借助多方平台宣传,增强政治价值观教育的传播力;营造风清气正的媒介环境,提升政治价值观教育的感染力。
Consumerism,a covert and sensible ideology,has impacted the mainstream ideology and national spirit.As an important part of social consumer group,college students are in the exploration stage of life and their values have not been formed,so it is difficult to resist the erosion of consumerism trend of thought.Consumerism has a negative impact on college students’political values:it eliminates their political identification,and leads to the indifference of political participation consciousness and the deviation of college students’political value orientation from collective standard and personal standard.Colleges should pay more attention to the leading role of socialist ideology and expand the influence of political value education.They should carry out multi-platform publicity to enhance the dissemination and the appeal of political value education.
作者
任永霞
REN Yong-xia(Academy of Marxism,Central China Normal University,Wuhan 430079,Hubei)
出处
《陇东学院学报》
2019年第6期129-132,共4页
Journal of Longdong University
