摘要
本文通过文献法、实地调研法,解析我国体育健身休闲产业存在的问题,提出相应对策。研究认为:我国体育健身休闲产业发展的主要困境为优惠政策的阻滞、付出与回报不成正比、产品总类发展不平衡。因此解决这些相应的问题成为现在最为主要的事情,只要能解决这些问题,健身休闲产业将能够更上一层楼。建议:建立体育健身休闲产业相关评价资质与产业的吻合度,优化市场,出台相应的政策。
By means of documentation and field investigation,this paper analyses the problems existing in the sports fitness and leisure industry in China,and puts forward corresponding countermeasures.The research concludes that the main difficulties in the development of sports fitness and leisure industry in China are the blockage of preferential policies,the disproportion of effort and return,and the unbalanced development of product categories.Therefore,to solve these corresponding problems has become the most important thing.As long as these problems can be solved,the fitness and leisure industry will be able to rise to a higher level.Suggestions:Establish the coincidence degree between the evaluation qualification of sports fitness and leisure industry and industry,optimize the market,and promulgate corresponding policies.
出处
《当代体育科技》
2020年第3期1-1,3,共2页
Contemporary Sports Technology
