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技术驱动下的审美、媒介、接受——对8K超高清电视的观察与思考 被引量:22

Aesthetic,Media and Acceptance Driven by Technology:Observation and Thinking on 8K Ultra High-Definition TV
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摘要 8K超高清电视以其超高的清晰度以及超强的视听表现成为现行电视行业技术的最高标准。在强真实感和强体验感的视频技术驱动下,8K超高清电视的审美体验朝着仪式感、沉浸感、客厅感和审美感方向重塑,媒介传播格局沿着再中心化、两级传播和共时传播模式构建,观众接受方式向着观看体验化、体验社交化的维度延伸,同时带来了电视产业格局在媒介技术更迭、体制机制转型、节目内容研发、新型媒体构建领域的革命和重洗。8K超高清技术驱动着电视的内涵和外延不断朝着更深刻的情状进行内和外的双向构建。 8K Ultra High-Definition TV with its ultra-high definition and super audio-visual performance has become the highest standard of current TV industry technology.Driven by the video technology with strong sense of reality and experience,the aesthetic experience of 8K Ultra High-Definition TV is reshaped towards the sense of ceremony,immersion,living room and constant beauty.The media communication pattern is constructed along the mode of recentralization,two-level communication and synchronic communication.The audience's acceptance mode is extended to the dimension of viewing experience and experience socialization.It also brings the revolution and rewashing of TV industry in the fields of media technology change,system mechanism transformation,program content research and development,as well as new media construction.8K Ultra-High Definition technology promotes the external and internal construction of connotation and extension of TV in a more profound way.
作者 胡智锋 雷盛廷 HU Zhi-feng;LEI Sheng-ting(School of Arts and Communication,Beijing Normal University,Beijing 100875,China;Institute of Arts,Communication University of China,Beijing 100024,China)
出处 《编辑之友》 CSSCI 北大核心 2020年第4期53-59,共7页 Editorial Friend
关键词 8K超高清电视 技术 审美 媒介 接受 8K UHDTV technology aesthetic media acceptance
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