摘要
本研究以“孟晚舟事件”为研究个案,综合运用内容分析、访谈、问卷调查和社会网络分析法,对媒体报道和公众认知二者的议程网络进行比较。研究结果表明,互联网语境下媒体和公众的议程网络具有相关性,媒体报道能够对公众的隐性和显性认知产生影响。这一研究结果使得网络议程设置,即第三级议程设置假设在中国的语境下得以验证,该理论的“联系”观点启发新闻报道实践转输出“意见”为输出“逻辑”,以此培养公众理性客观的思考方式,实现新闻报道主体思想的有效传达。
This study takes Meng Wanzhou incident as a case study,and comprehensively uses content analysis,interviews,questionnaires and social network analysis to compare the relevance of agenda networks in media reports and public perception.The results show that the media and the public’s agenda network are relevant in the context of the Internet,and media reports can affect the public's implicit and explicit cognition.The result of this research makes the online agenda setting,that is,the hypothesis of the third-level agenda setting verified in the Chinese context.The theory’s“connection”view inspired news reporting practice to turn“opinion”into“logic”to cultivate the public’s rational and objective way of thinking,so as to realize the effective transmission of the main ideas of news reports.
作者
张蓓
Zhang Bei(School of Public Administration,Nanchang University)
出处
《图书馆》
CSSCI
北大核心
2020年第4期85-90,共6页
Library
基金
2018年江西省教育厅高校人文社会科学研究项目“中国网络舆情治理的符号化路径与策略”(项目编号:XW18102)的成果之一。
关键词
议程设置
网络议程设置
社会网络分析
公众认知
Agenda setting
Agenda setting in networks
Social network analysis
Public perception
