摘要
随着中东市场的快速增长,以伊斯兰时尚为代表的"适度时尚"产业兴起,这为全球时尚产业的发展提供了新的方向和机遇。本文在调研和分析的基础上,提出:在"一带一路"背景下,浙江应面向伊斯兰市场加快发展以服装业为核心的"适度时尚"产业,积极打造"适度时尚"之都,提高产业竞争力。
With the rapid growth of the Middle East market, the "moderate fashion" industry represented by Islamic fashion has emerged, which provides new directions and opportunities for the development of the global fashion industry. Based on the investigation and analysis, this paper proposes that under the background of"Belt and Road", Zhejiang should accelerate the development of the "moderate fashion" industry with the garment industry as the core for the Islamic market, and actively build the city of "moderate fashion" and improve the competitiveness of the industry.
作者
刘晓玲
LIU Xiao-ling(Yiwu Innovation Research Institute,Yiwu Industrial&Commercial College,Yiwu,Zhejiang 322000,China)
出处
《浙江纺织服装职业技术学院学报》
2020年第2期51-53,61,共4页
Journal of Zhejiang Fashion Institute of Technology
基金
义乌工商职业技术学院2020年度常规课题[编号:YB2020CXY015]。
关键词
浙江省
适度时尚产业
伊斯兰经济
一带一路
Zhejiang Province
moderate fashion
Islamic economy
Belt and Road
