摘要
新冠肺炎疫情下,居家防疫成为常态,疫情以及各种信息的披露导致人们的压力增大、焦虑情绪激增。在外出旅游成为奢望的情况下,虚拟旅游成为行业热点。居家防疫之际,虚拟旅游体验能否改善居民心理健康状况成为一个非常值得研究的理论和现实问题。文章以环境心理学的恢复性理论为基础,以大理古城和仙境鲁朗的虚拟旅游为案例,采用重复测量方差分析实证检验了虚拟旅游体验对居家人群压力和情绪的影响。研究结果表明:(1)疫情期间,6~8分钟的虚拟旅游体验有助于缓解居家人群的压力和消极情绪,并能够诱发积极情绪。(2)自然类虚拟旅游体验的恢复效果显著高于城市类虚拟旅游体验。(3)居住地差异(农村和城市)影响情绪恢复,农村居民参与虚拟旅游更有助于缓解消极情绪。研究结果为特殊情况下虚拟旅游体验与心理健康的关系研究提供了新的视角,也为疫情期间缓解居民压力、激发积极情绪提供了理论支撑和实践途径。
Lockdown,isolation and stay-at-home order are effective prevention and control measures by the Chinese government to fight the COVID-19 epidemic.During the peak period,traveling is wishful thinking,and staying at home is a new normal.However,the stay-at-home restrictions are also accompanied by uncertainties that could not only exacerbate peoples mental stress,but also cause unlimited spiraling of anxiety and other negative emotions.Meanwhile,given that in-person tour is impossible,some tourism authorities and agencies have launched different types of virtual tourism activities,which have drawn the attention of people staying at home and quickly become a hotspot in the tourism industry.While the stay-at-home order continues,which makes in-person experience impossible,could participating in virtual tourism activities be an effective way to mitigate pressure and improve emotion?Can it improve the mental health of stay-at-home people?This has become a theoretical and realistic issue worth research.Therefore,based on the theories related to restoration in environmental psychology,along with a sum-up of previous studies on virtual tourism experience and restoration in a virtual environment,this paper uses two-way repeated-measures ANOVA to gives an empirical examination of virtual tourism experience’s impact on people’s stress and emotion under the stay-at-home restrictions and verify the validity of virtual tourism experience in improving their mental health.Results of this research reveal that:(1)during the epidemic,a 6~8 minute virtual tourism experience could effectively alleviate the stress and negative emotion of stay-at-home people and stimulate their positive emotion which minimizes people’s stress level during virtual tourism experience;(2)nature-themed virtual tourism experiences delivers a much stronger restoration effect than that of city-themed ones.This research finds that the decrease of stress and negative emotion in nature-themed participants is obviously quicker than in city-themed participants,i.e.nature-themed virtual tourism experience is more helpful in alleviating stress and negative emotion.Also,naturethemed participants have a much quicker increase of positive emotion than city-themed participants,i.e.nature-themed virtual tourism experience is more helpful in stimulating participants’positive emotion.(3)the residence difference between rural and urban areas can influence the emotion restoration effect of the virtual tourism experience.This research finds that living in rural areas during the epidemic helps alleviate negative emotion,i.e.rural residents have much less negative emotion than urban residents,with no distinct difference in stress and positive emotion.The research results of this paper provide a new perspective of studying the relations between virtual tourism experience and mental health in special situations,as well as theoretical support and practical approach to stimulating positive emotion.
作者
成茜
李君轶
CHENG Xi;LI Junyi(School of Geography and Tourism,Shaanxi Normal University,Xi’an 710119,China;Shaanxi Key Laboratory of Tourism Informatics,Xi’an 710119,China)
出处
《旅游学刊》
CSSCI
北大核心
2020年第7期13-23,共11页
Tourism Tribune
基金
国家自然科学基金面上项目“社交媒体下游客情感-满意度时空分异及机制研究”(41571135)
陕西省重点研发项目“基于GIS的红色旅游互动体验产品创新研究与应用示范”(2019ZDLSF07-04)共同资助。
关键词
疫情
虚拟旅游体验
压力
情绪
epidemic
virtual tourism experience
stress,emotion
