摘要
休闲农业作为一种新型农业生产经营模式,是现阶段新农村建设的重要方向,对于践行乡村振兴战略,推进农业供给侧改革意义重大。江苏省扬州市休闲农业的发展市场广阔,基于对当前扬州休闲农业的发展现状及存在问题的分析,从打造特色品牌优势,开发多种运营模式;多渠道加强资金支持,完善基础配套设施;创新休闲农业产品体系,提高产业竞争力;拓宽宣传渠道,创新营销方式等方面提出建议,以期为扬州休闲农业的发展提供新思路,寻求新的发展方向和机遇。
Leisure agriculture,a new pattern of agricultural production management,is an important direction for new rural construction at this stage,which is of great significance to implement rural revitalization strategy and promote agricultural supply-side reform.The development market of leisure agriculture is vast in Yangzhou City of Jiangsu Province.The suggestions including building characteristic brand superiority for developing multiple operating patterns,multi-channel strengthening fund support for perfecting supporting infrastructure,innovating leisure agricultural product system for improving industry competitiveness and expanding promotion channel for innovating marketing way are proposed based on development status and existing problems of leisure agriculture in Yangzhou to provide new ideas for development of leisure agriculture and exploration of new development direction and opportunities in Yangzhou City.
作者
周萌
ZHOU Meng(School of Public Administration,Hohai University,Nanjing,Jiangsu 210098,China)
出处
《贵州农业科学》
CAS
2020年第7期155-158,共4页
Guizhou Agricultural Sciences
关键词
休闲农业
发展状况
对策
扬州
leisure agriculture
development status
countermeasures
Yangzhou
