摘要
新闻游戏是一种将游戏作为形式和载体、通过交互操作和情景再现展示新闻核心内容、兼具娱乐性和传播力的新闻生产程序。在新媒介环境的技术赋能和传播主体多元化形势下,以受众思维生产新闻的新闻游戏为国际传播提供了突破和发展的方向。在国际传播中,新闻游戏以身体在场的方式连接虚拟与现实,打破了国际传播的时空局限和文化壁垒。在媒介融合环境下,新闻游戏为国际传播的突破和发展提供了新的思路和赋能策略,我国需要借鉴新闻游戏的创作方式,提升文化软实力和国际影响力,构建全球化大背景下以中华文化为核心的话语共同体。
News game is an entertaining and disseminating news production program that uses games to carry and display the core content of news through interactive operations and scene reproduction.With the technological empowerment and the diversification of communication subjects of the new media environment,news game provides a breakthrough and development direction for international communication as it produces news with audience thinking.In international communication,news games connect the virtual and reality with the physical presence,breaking the time and space limitations and cultural barriers of international communication.In the environment of media integration,news games provide new ideas and enabling strategies for the breakthrough and development of international communication.China needs to learn from the creation methods of news games to enhance cultural soft power and international influence,and build a discourse community in the context of globalization with Chinese culture as the core.
作者
沈峥嵘
王瑜婷
Shen Zhengrong;Wang Yuting
出处
《传媒观察》
2020年第11期81-87,共7页
Media Observer
关键词
新闻游戏
国际传播
媒体融合
具身性
叙事模式
news game
international communication
media convergence
embodiment
narrative mode
