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“三农”视角下乡村旅游中的田园文化及其优化建设研究 被引量:1

Research on the Pastoral Culture and Its Optimized Construction in Rural Tourism from the Perspective of"Agriculture, Rural Areas and Farmers"
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摘要 田园文化是乡村文化的浓缩和精华,也是乡村旅游的文化底蕴与支撑,在乡村旅游发展中具有重要的地位和作用。田园文化形成和发展于特定的乡村地区,以田园风光、农耕生产和农民生活为主要内容,融农村、农业和农民于一体,强调“三农”之间的和谐发展,文化内涵丰富和载体形式多样。随着乡村旅游的发展,田园文化建设逐渐形成了田园农业“嘉年华”、田园观光体验、田园食宿服务、田园民俗风情旅游、特色田园村落旅游等不同的模式。针对田园文化建设中存在的问题,只有营造乡土氛围、凝练田园主题,坚持生态优先、彰显田园本色,强化产品创意、铸造田园品牌,多方参与互动,强化田园管理,才能实现田园文化优化建设和与乡村旅游的协调发展。 Pastoral culture is the enrichment and essence of rural culture.It is also the cultural heritage and support of rural tourism and plays an important role in the development of rural tourism.Forming and developing in specific rural areas,rural culture makes rural scenery,agricultural production and farmers'life as the main content,the integration of rural,agricultural and farmers,emphasizing the harmonious development of"three rural",rich cultural connotation and diverse carrier forms.With the development of rural tourism,the construction of rural culture has gradually formed different modes,such as"Carnival"of rural agriculture,rural sightseeing experience,rural accommodation service,rural folk custom tourism,and characteristic rural village tourism.In view of the problems existing in the construction of rural culture,only by creating a local atmosphere,condensing the pastoral theme,insisting on ecological priority,highlighting the rural nature,strengthening product creativity,casting pastoral brand,participating in interaction in various ways,and strengthening pastoral management,can we realize the optimal construction of rural culture and the coordinated development with rural tourism.
作者 谢春山 东野圣萍 XIE Chunshan;DONGYE Shengping(School of History Culture and Tourism,Liaoning Normal University,Dalian 116081,China)
出处 《广东农工商职业技术学院学报》 2020年第4期56-62,共7页 Journal of Guangdong Agriculture Industry Business Polytechnic
关键词 乡村旅游 田园文化 优化建设 rural tourism rural culture optimized construction
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