摘要
我国经济正处在转变发展方式、优化经济结构、转换增长动力的攻关期,要用科学的思路和方法来指导经济工作,用新的发展理念引领发展行动。论文以XX公司为研究对象,运用SWOT分析方法对企业内外部环境进行分析,得出XX公司的战略目标是做大做强,进而从财务、顾客、内部业务流程和学习与成长四个维度,绘制XX公司战略地图,梳理了员工绩效考核关键指标,使战略管理可视化,保证XX公司的目标得以实现。
China's economy is in the period of overcoming difficulties in transforming the development mode,optimizing the economic structure and transforming the growth momentum,it is necessary to use scientific ideas and methods to guide the economic work and lead the development actions with the new development concept.Taking XX Company as the research object,the paper uses SWOT analysis method to analyze the internal and external environment of the enterprise,and concludes that the strategic goal of XX Company is to become bigger and stronger,then draws XX Company's strategic map from four dimensions:finance,customers,internal business process and learning and growth,composes the key indexes of employee performance assessment,visualizes the strategic management,and ensures that the goal of XX Company can be realized.
作者
孙印
SUN Yin(Karamay Vocational&Technical College,Karamay 834000,China)
出处
《中小企业管理与科技》
2021年第4期150-151,共2页
Management & Technology of SME
