摘要
运用文献资料、实地考察等方法,从东北振兴的视域,对黑龙江省冰雪体育旅游开展情况进行研究。目前,黑龙江省冰雪体育旅游存在项目同质化严重、“冰、雪”体育旅游发展不均衡、宣传力度不强、相关专业人才匮乏等问题。建议:形成政府引领、社会推动、群众助力的协同发展新格局;构建多措并举的冰雪体育旅游人才培育新机制;打造精品赛事和少数民族特色冰雪双引擎的旅游路线新走向;提升冰雪体育旅游影响力,多渠道助力东北全面振兴等。
By using the methods of literature review and field investigation,this paper studied the development of ice and snow sports tourism in Heilongjiang province from the perspective of revitalization of the northeast China.At present,there are some problems in ice and snow sports tourism in Heilongjiang province,such as serious homogeneity of projects,unbalanced development of"ice and snow"sports tourism,weak publicity,and lack of professional talents in related industries.Suggestions:We should form a new pattern featuring coordinated development of government guidance,social impetus and public assistance,construct a new mechanism for cultivating talents for ice and snow sports tourism,create a new trend of the tourism route featuring high-quality sports events and ice and snow sports with ethnic characteristics,increase the influence of ice and snow sports tourism and promote the revitalization of the northeast China through multiple channels.
作者
金峰
李楠
于东生
JIN Feng;LI Nan;YU Dong-sheng(School of China Marital Arts,Beijing Sport University,Beijing 100084,China;Graduate School,Capital University of Physical Education and Sports,Beijing 100191,China;Tianjin Medical University,Tianjin 300070,China)
出处
《体育文化导刊》
CSSCI
北大核心
2020年第8期86-90,96,共6页
Sports Culture Guide
关键词
体育经济
冰雪体育产业
冰雪体育旅游
东北
黑龙江省
sports economics
ice and snow sports industry
ice and snow sports tourism
northeast China
Heilongjiang province
