摘要
引言色彩在视觉艺术中是一种重要的形式要素,色彩的特殊效应不仅作用于视觉层面也作用于心理层面。色彩在传达过程中具有表情能力,人们的视觉器官通过色彩的物理属性刺激,形成主观的内在体验,随即唤醒基本情绪,在思维活动中理解与分析形成意志。
Color is an important formal element in visual art.The special effects of color not only act on the visual level,but also on the psychological level.This paper analyzes the multi-factors of expression characteristics in color performance,and further studies the influence of color on people’s emotion and psychology.Based on visual perception and physical psychology,the authors discussed the application of color in different carriers of visual design and thus proposed that designers should systematically grasp the characteristics of the emotional effects of colors,so as to create design works that could reach emotional resonance with the viewers.
出处
《包装与设计》
2021年第2期118-119,共2页
Package & Design
