摘要
中泰高铁合约于2017年签订,标志着我国高铁“走出去”步伐进一步加快。了解中泰高铁潜在旅客期望、帮助当地政府实施恰当的政策措施是中泰高铁成功打开泰国市场、推动我国海外铁路合作项目走深、走实的关键。概述中泰高铁合作项目背景,以中泰高铁潜在旅客为研究群体,评估他们对中泰高铁的期望程度,发现了影响期望的性别、年龄、月薪、居住地、私家车、出行目的等个人因素,最后为中泰高铁的设计和运营提供政策建议。
The contract for China-Thailand High Speed Railway(HSR)was signed in 2017,marking the further acceleration of the"going global"of HSR construction of China.Understanding the expectations of potential passengers of China-Thailand HSR and assisting the local government in implementing appropriate policies and measures are the keys to successfully access the Thai market and deepen the steady development of China's overseas railway cooperation projects.This paper summarizes the background of China-Thailand HSR cooperation project,takes potential passengers of China-Thailand HSR as the research object,evaluates their expectation level on China-Thailand HSR,and identifies the personal factors such as gender,age,monthly salary,place of residence,private car and travel purpose affecting the expectation.Finally,it provides policy suggestions for the design and operation of China-Thailand HSR.
作者
冯志伟
徐红罡
谢书悦
常翔
FENG Zhiwei;XU Honggang;XIE Shuyue;CHANG Xiang(School of Tourism Management,Sun Yat-sen University,Guangzhou Guangdong 510275,China;Thai-Chinese Strategic Research Center,National Research Council of Thailand,Bangkok 10900,Thailand)
出处
《中国铁路》
2021年第3期66-70,共5页
China Railway
基金
国家汉语国际推广领导小组办公室“孔子新汉学计划”博士生奖学金项目。
关键词
泰国
中泰高铁
海外高铁
旅客行为倾向
旅客期望
Thailand
China-Thailand HSR
overseas HSR
passenger behavior tendency
passenger expectation
