摘要
在全球化与中国文化“走出去”的时代背景下,中国动画跨文化讲好中国故事,对传播中国文化、提升国家文化软实力和中华文化影响力有着重要意义。在跨文化传播中,中国动画面临着创作主体和接受主体两方面的现实困境。结合约翰·W·贝里的双维度模型理论,中国动画要实现有效跨文化传播,用动画讲好中国故事,即要坚定民族文化立场与文化自信,又要构建关注全球性问题和全人类命运的“人类命运共同体”动画观。这对于解决中国动画跨文化传播中的现实困境以及促进中国文化有效跨文化传播具有重要的理论价值与实践意义。
In the background of Globalizationism and Chinese Culture"Going out",Chinese animation tells Chinese stories well through across-cultures,which is significant for the spread of Chinese culture and to improve the soft power of natiomal cultural and the influence of Chinese culture.However,in the intercultural communication,Chinese animation faces two realistic dilemmas:the creation subject and the receiving subject.Based on the Two-Dimensional Model Theory by John w.Berry,in order to achieve effective cross-cultural communication and tell Chinese stories well through animation,it is necessary to not only strengthen our position of national culture and cultural-self-confidence,but focus on global issues and the fate of mankind by global perspective based on native,To constructing the animation concept of"a Community of Shared Future for Mankind".It is great theoretical value and practical significance for Chinese animation to solve the practical dilemma in the cross-cultural communication and to promote the cross-cultural communication of Chinese culture effectively.
作者
王进东
WANG Jin-dong(School of Design and Creativity,Fujian Jiangxia University,Fuzhou,350108,China)
出处
《福建江夏学院学报》
2021年第2期67-74,共8页
Journal of Fujian Jiangxia University
基金
福建省中青年教育社科类项目“互联网+背景下福建红色文化题材动漫创作与传播研究”(JAS20205)
福建省高校人文社会科学研究基地“跨媒介设计研究中心”研究成果。
关键词
中国动画
跨文化
中国故事
Chinese Animation
gross-cultural
Chinese Stories
