摘要
在“乡村振兴”背景下,开发具有山西地域特色的农旅特产包装设计模式。结合农旅包装的视觉创新,打造地域视觉符号;运用当地材料实行绿色包装理念,打造线上+线下农旅融合新包装;对农旅土特产包装进行视觉风格、盒形材质及推广方式的创新设计。设计出富有山西地域特色的农旅土特产包装,探究山西农旅特产包装设计模式。该模式可为各地农旅土特产包装创新设计提供考。
Under the background of"Rural Revitalization",the design mode of specialty packaging of agricultural tourism with Shanxi regional characteristics is developed.Combining with the visual innovation of agricultural tourism packaging,creating regional visual symbols;using local materials to implement the concept of green packaging,to create online and offline agricultural tourism integration of new packaging;agricultural tourism local products packaging visual style,box material and promotion of innovative design.The paper designs the packaging of the local specialty products of Shanxi province,and probes into the design pattern of the specialty products of Shanxi province.The model can provide an examination for the innovative design of local products packaging.
出处
《设计》
2021年第7期36-39,共4页
Design
关键词
乡村振兴
农旅
山西土特产
包装设计
创新
Rural vitalization
Rural
Tourism
Shanxi local products
Packing design Innovate