摘要
随着移动互联网的快速发展,榆林市农村电子商务蓬勃发展,为脱贫攻坚和乡村振兴再"造血",成为农村经济发展的主力军。本文通过调研榆林市农村电子商务发展现状,分析了农村电商的意义和面临的新挑战,提出了农村电子商务进入市场的"五化"要求。
With the rapid development of mobile Internet,E-commerce in rural areas of our city is booming,and it has become the main force of rural economic development for poverty alleviation and Rural Revitalization.Through the investigation on the development of rural e-commerce in Yulin City,this paper analyzes the significance and new challenges of rural e-commerce,and puts forward the"five modernizations"requirements for rural e-commerce to enter the market.
作者
吴三斌
Wu Sanbin(Yulin vocational and technical college,Shaanxi Yulin719000)
基金
陕西省教育厅专项科研计划项目“大数据时代电子商务农产品营销平台和营销模式的研究”(20JK0472)。
关键词
榆林市
农村电商
区域经济
产品五化
Yulin City
rural e-commerce
regional economy
five products
