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创造力对创业意愿的影响研究——城乡大学生的比较 被引量:12

Influence of Creativity on College Students’ Entrepreneurial Intention:a Comparison between the Urban and Rural Students
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摘要 利用全国性的调查数据和有序Logistic回归模型,探讨城乡两类大学生的创造力与创业意愿间的关系。结果发现,城市籍大学生的创造力水平高于农村籍大学生,并且在创造力的4个维度即冒险性、好奇心、想象力和挑战性的得分也更高;与之相反,农村籍大学生的创业意愿高于城市籍大学生;创造力正向预测大学生的创业意愿,但城乡背景调节了二者之间的关系,相比之下创造力对城市籍大学生创业意愿的影响更大。研究结论表明,培养大学生的创造力有助于增强其创业意愿,但是这种作用存在着城乡分化机制,在大学生创业教育与实践中应予以关注。 Based on a national survey of data and Ordered Logistic Regression model, this paper explores the impact of college students’ creativity on their entrepreneurial intention, and examines the differences between urban and rural college students. It finds as follows: Both the score of creativity and the score of risk taking, curiosity, imagination and challenge of urban students are higher than that of rural students. On the contrary, the entrepreneurial intention of rural students is stronger than that of urban students. The creativity has a significant positive effect on students’ entrepreneurial intention, while the household variables moderate their relationship that the effect on the urban students is more stronger. The results show different influence mechanisms of entrepreneurial intention between students from rural and urban area, which should be paid attention to in entrepreneurship education and practice of college students.
作者 梁春晓 沈红 Liang Chunxiao;Shen Hong(Institute of Educational Science,Huazhong University of Science and Technology,Wuhan 430074,China;Center of Higher Education,Southern University of Science and Technology,Shenzhen 518055,China)
出处 《科技管理研究》 CSSCI 北大核心 2021年第9期77-83,共7页 Science and Technology Management Research
基金 国家自然科学基金面上项目“高等教育增值与毕业生就业之间的关系——基于教育经济学的理论分析与实证检验”(71673097)。
关键词 创造力 创业意愿 城乡差异 大学生 creativity entrepreneurial intention urban-rural differences college students
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